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Tara Leigh Calderaro 

Graphic Artist & Designer

With a remarkable 30+ year journey in graphic art and design, I've mastered the art of telling compelling visual stories that resonate. From video thumbnails to book jackets, logos, and press materials to promotional merchandise and websites, tee shirts, and mugs, my expertise encompasses a broad array of creative realms. Holding the dual roles of Graphic Designer and Graphic Artist, I breathe life into logos, videos, labels, signs, promotional merchandise, and more, infusing them with delightful surprises.

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My boundless creativity thrives on defying conventions. I take joy in imbuing projects with elements of surprise and fun, custom-tailoring each endeavor to its distinct essence.

 

 

My designs seamlessly blend the familiar with the extraordinary, spanning both print and digital mediums. I revel in pushing boundaries, weaving sophistication and enchantment into every project.

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SKILLS

  • Graphic Design

  • Graphic Art

  • Photo Editing & Retouching

  • Illustration & Digital Drawing

  • Typography

  • Copywriting

  • Conceptualization

  • Layout & Composition

  • Color Theory

  • Creative Idea Development

  • Adobe Photoshop, Illustrator, InDesign

  • Various Additional Design Programs

PAST CLIENTS INCLUDE

  • Judge Reinhold (Actor) 

  • Oak Productions (Arnold Schwarzenegger) 

  • Simon Wiesenthal Center (Los Angeles)

  • The Village of Pacific Palisades

  • Papyrus Greeting Card Company

  • DG Photography

  • Katoic Kustom Cycles

  • Everything 80's (YouTube Channel)

  • Helping Hands Naturopathy

  • American Lip Apparel

  • Once Upon a Birth Maternity

  • ​Moore Natural Wellness

  • Mad Truth Tees

  • Puddleduck's Tressures 

  • and many, many more....

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AREAS OF EXPERTISE

  • Logo Creation

  • Brand Identity Design

  • Digital Media Design

  • Print Design

  • Business Card Design

  • Fliers/Social Announcements

  • Social Media Content Creation

  • Packaging/Brochure Design

  • Photo Editing & Retouching

  • Illustration & Digital Drawing

  • Video Thumbnail Design

  • Virtual Home Staging 

EXPERIENCE

  • Execute design projects across diverse industries, including entertainment, retail, medical, non-profit organizations, and various other sectors.

  • Demonstrate adaptability by tackling a wide array of assignments, including but not limited to: video thumbnails, logo creation, t-shirt designs, book jackets, photo retouching, menus, greeting cards, brochures, web design and more.

  • Work with clients as small as a local custom motorcycle shop, to as large as The Simon Wiesenthal Center in Los Angeles.

  • Leverage an extensive skill set that extended beyond traditional graphic design, incorporating copywriting, copy editing, photo manipulation and retouching, social media management, and marketing strategies.

  • Successfully translate client visions into visually compelling designs.

  • Listen and collaborate effectively with clients to ensure seamless project execution and alignment with their objectives.

  • Consistently meet deadlines while maintaining a high standard of creative quality.

  • Seamlessly integrate graphic design with copywriting and marketing efforts, leading to a cohesive brand voice and enhanced messaging.

  • Earn recognition from clients for consistently going above and beyond in delivering comprehensive creative solutions.

I am a small business owner who does basic design for apparel and other items. I needed a new logo and I just couldn’t get it right. I reached out to Tara and gave her a LOT of details without a real defined idea. She sent me some first drafts very quickly to gauge my direction. With a few small edits, Tara gave me not one, but TWO fantastic logos to fit my many needs. I highly recommend her for not only her creativity and fun personality, but also her ability to turn words and thoughts into an idea and then an image. Tara was extremely professional, prompt, and easy to work with. I will definitely be using her for future design needs.
~ Sel, owner of American Lip Apparel

Alexa Young, CA

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